Over the past year, business at the Pelham Market has been exceeding expectations. Since starting managing the market, Pascale Le Draoulec, the founder of Morning Glory markets, said she has been able to double the number of vendors, in turn creating more business.
When picking vendors for a market, she said she tries to always have a variety instead of duplicating stands.
“There is tremendous support for this market in Pelham,” said Le Draoulec. “The community really embraces it and seems happy to have it. There was a crowd even on opening day. It’s been really busy each week. There is a very loyal group of shoppers who come every week.”
In May 2022, management of the Pelham Market changed from being run by local residents to Le Draoulec. The Hastings, Bronxville, Irvington, Chappaqua and the Wednesday New York Botanical Market in the Bronx are among the several markets run by Morning Glory. The Pelham Market, according to Le Draoulec, is one of the smaller markets she’s worked with. Despite its size, she said she’s managed to make it a thriving event.
“When I took over, I think there were only ten or 12 vendors,” she said. “We now have about 25 to 26 vendors. We just have grown quite a bit, added more variety and kept some of the best vendors.”
Le Draoulec wants to continue the slow growth but also wants the market to be a place of connection and relaxation.
“There’s something nice about how intimate this market feels. That’s its charm.”
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Kathryn Ahitow • Oct 25, 2023 at 10:57 am
Thank you Charlotte for writing a story on a Pelham fav! I appreciate your efforts.